At Whenuapapa, the aim is to breed easy-fleshing, early-maturing and structurally-sound Angus cattle with strong maternal traits and above-average performance data. In short, an animal well bred for the East Coast.
‘We are mindful of the requirements of downstream participants in the industry and as a result are continually trying to improve growth and carcass traits, but progress can only be made if constitution and structure are maintained.
We stand by our quality product. Estimated Breeding Values (EBVs) are a key tool in our genetic management providing measured traits to evaluate and measure our performance. We use the AngusPure index to help our customers bring a range of important economic traits to their selection table and all bulls are semen tested, BVD blood tested and Lepto vaccinated.’